White-Label Mobile App Part of Go Attend

Create a fully branded event app

Attendees experience your event through an app that's unmistakably yours: native, polished, and branded from start to finish. Whether you're building around one flagship event or an entire portfolio, there's a white-label option built for how you run events.

The app for your flagship event

If you've got a flagship event (think EventCon 2028) and want an app that feels custom-built for it, then a branded single event app option would be ideal for you. The app store listing carries your event's name, date, and location, so it feels built for that moment alone.

All your events under one umbrella

If you're running multiple events under one brand, then this option might be better for you. Create one branded multi-event app (think Acme Inc. Events, rather than a single conference name) that houses unlimited events under one roof. Publish once, then add every event you run all year without touching your app store listing again.

We handle the app store, you approve the branding

Swoogo's Professional Services team collects your brand assets and manages everything needed to get your app icon, sign-in screen, and app store listing live under your name, so you're not learning app store submission rules on your own.

Start building content while your app is in review

No sitting on your hands waiting for app store approval. Start building your in-app attendee experience immediately. Pull in your sessions, speakers, sponsors; add attendee networking opportunities; and preview every change before it goes live, all powered by Swoogo's Go Attend app builder.

Frequently Asked Questions

What's the difference between the two app options?

The Branded Single Event App is scoped to one event with fully event-specific branding, perfect if you’ve got one flagship event you want to make unmistakably yours. The Branded Multi-Event App is a single branded shell that can hold unlimited events, so teams running a series or several events a year only have to build the brand once.

Is the pricing different for the white-label app than it is for Go Attend?

Yes, our white-label pricing is slightly different. We’re currently offering Early Access promotional rates for both the single white-labeled event app and the multi-event app. Early access pricing is valid for apps purchased in 2026, even if the event doesn’t take place until 2027 or later.

Who manages the branding, and who manages the content?

Branding and visual identity (app icon, sign-in screen, and app store listing assets) are provided by you, and Swoogo handles everything it takes to get published on the app store. The app content is fully self-serve: your team controls what your attendees see and who sees what, and you can make real-time changes before, during, and after your event.

Can I see changes before they go live?

Yes. The app builder lets you preview the app with your latest content and settings before you push any changes live to attendees.

How long does it take to get a white-label mobile app live?

Plan for up to 60 days to get your app live on the app store, so please build in that runway if you’re going this route for an upcoming event.

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Ready when you are

Want to take your event's mobile app to the next level?

Let's chat about your event portfolio, and see if Swoogo's white-label mobile app solution might work for you!