Product Updates

Nov 17, 2025

Admin Audit Log [Beta]

Security
log showing administrative actions taken in swoogo

We’re gradually rolling out a new Admin Audit Log in Beta. Once it’s live in your account, admins can head to your Account Dashboard menu to view a clear record of key administrative actions. The Admin Audit Log gives you more visibility into any changes happening across your account. If roles, permissions, or account details are updated, you’ll have a full record of it. 

Tap into Swoogo surveillance →

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Nov 11, 2025

More Visibility for Waitlist Counts

Event Data + Insights Event Registration
favorite events dashlet showing number of registrants, target attendance percentage, and waitlist number

Get a clearer view of event demand by surfacing the number of people on each event’s waitlist in an event dashlet, or in a cross-event report. Quickly visualize waitlist counts by adding them to the Favorite Events dashlet to see the number of people waiting and the number of people registered. For a deeper dive, include the waitlist count in your cross-event reports to compare and analyze across all of your events.

Add waitlist counts to my Favorite Events dashlet →

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Oct 29, 2025

Go Attend 📱 Your Events’ Mobile Sidekick

Mobile UI/UX
go attend announcements, digital badge, and favorites

Go Attend is Swoogo’s brand new mobile event app, designed to give attendees everything they need to make the most of your event experience.

  • Build with confidence: Preview updates in a modern app builder or restore a previous version in seconds.
  • Stay on brand: Customize event banners, brand colors, and page content to perfectly match your look and feel.
  • Empower attendees: Let guests build and reference their personalized agendas or favorite sessions and content—all in one place.
  • Keep everyone informed: Send targeted, real-time push notifications to the right people at the right time.

Sound like a good fit? Reach out to your AM to get started with Go Attend! For those of you using Attendee Mobile today, don’t sweat it. We’ll continue to support Attendee Mobile through 2026 but it’s worth checking out Go Attend!

Go big with Go Attend →

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Oct 24, 2025

Trusted Device Default Setting

Security
MFA prompt logging into Swoogo, defaulting to select the "trust this device" setting

We’ve made a small but mighty improvement to the Swoogo ID login flow. When you exceed the 30-day maximum that a device can stay logged into Swoogo and you’re asked to sign in again, the “Trust this device” checkbox will now be automatically selected. It’s a small change that makes logging in simpler.

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Oct 17, 2025

UTM + Custom Tracking Dashlet

Event Data + Insights Event Registration
utm + custom tracking dashlets in Swoogo

Instantly see what’s driving registrations. The updated Registration Field Summary Dashlet now supports both industry-standard UTM parameters (like utm_source, utm_medium, and utm_campaign) and your own custom tracking fields. Break down registration performance by any parameter you’re using to quickly spot which links, campaigns, or sources bring in the most registrants.

See what’s clicking →

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