Product Updates

Apr 9, 2026

Go Attend Activity Feed

Engagement Mobile
Go Attend Activity Feed for attendees to post and interact

Give attendees a real-time place to post photos, react, and connect throughout the event. For organizers, it’s a powerful source of authentic attendee-generated content, complete with moderation tools and bulk photo downloads you can reuse for future marketing.

Give attendees a place to connect →

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Find Any Invitation List Instantly

Event Registration
Invitation List search bar

Complex events can mean lots of invitees… and lots of invitation lists to manage. Use the new search bar to type in an invitation list name and jump straight to the one you need. Spend less time scrolling and more time executing.

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Mar 25, 2026

Automatically Add Speakers to Your Invitation List

Event Registration Speakers and Sessions
Automatically add speakers to your invitation list in swoogo

It's easy to overlook speaker registration when you're managing a full event with lots of moving parts. Now, when you add speakers to your event, you can also add them directly to your chosen invitation list, skipping any duplicate data entry. Every speaker gets sent their registration link to get set up for the rest of the event journey, from reminder emails to badge generation.

Keep your speakers on track →

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Optimized Planner Alerts for Registration Modifications

Event Registration

registration modification changelog listed in planner alert email

Anytime a registrant's information is updated, you'll now see a clear breakdown directly in the planner alert email, including what changed and what it was before. No more digging through registrant records just to understand what triggered an alert.

Stay on top of every change →

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Mar 24, 2026

Connect Swoogo to Your Favorite AI Tools with the Swoogo MCP Server

Event Data + Insights Integrations
Swoogo connecting with various AI systems, such as Claude, Gemini, ChatGPT

We’ve launched the Swoogo MCP Server to bring your event data into the powerful AI tools your team already knows and loves. Whether that's an AI assistant like Claude, a dev tool like Lovable, or any MCP-compatible platform of your choice. Get instant answers about your live event data, push content updates directly into Swoogo, or build custom AI-powered event experiences.

Put your event data to work →

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