Check out the event management platform with an A+
How do universities use Swoogo? Let us count the ways!
→ Orientation
→ Discovery Days
→ Academic Consultations
→ Student Community Groups
→ Learning Hubs
→ Mentoring Programs
→ Alumni engagement
→ Extra Curricular engagement
→ Student Community
→ Job fairs
→ Fundraisers
→ Sport and fine arts streaming
→ Multi-campus meetings
Get an instant major in event management
Customize everything
Higher education has specific terminology and use-cases that don’t fit into most event management platform templates. No worries. At Swoogo you can customize everything, right down to literally creating your own custom fields. Create unlimited attendee types, and registrant questions, to make sending the all right people down the right pathways crystal clear.
Silos and segmentation for all your departments
Universities operate across an array of different departments, faculties, and student groups. Swoogo makes it easy to keep your and your students’ data separate and secure. Create unlimited sub-accounts with gated folders, and define user roles that can restrict access within accounts.
We’re here to support you, while you support them
You’re not an events company—we get that. Swoogo is the most user-friendly event management platform in the industry, but that’s not all. We also have the highest ranked support team out of all of our big competitors. Because this is about more than software—it’s about people. And we’re here to help.
Global-quality security and compliance
 Colleges and universities handle more personal and financial information than many large corporations. Swoogo maintains top-of-industry security and compliance that you can count on to protect the personal and financial information of every student, faculty member, alumni, and donor. right pathways crystal clear.
Swoogo + Universities = Perfect Fit
Yearly budget
We know you have a budget based on your school year. You hate surprises. Swoogo will give you an up-front, user-based price, and that’s it.
Customization and whitelableing
Brand is everything for universities. Swoogo defaults to whitelabeling without extra fees. We disappear into the background while your colors, mascot, and logo shine!
Ease of use
From our drag-and-drop, widget-based website builder, to WYSIWYG custom email creators, you’ll be shocked how quickly you’re building your own events like a pro.
Free events for…free
Universities need to hold a bunch of free events every year. From club fairs to alumni dinners, keep your budget stable by paying one flat rate at the beginning of the year.
Side-by-side
Sometimes Swoogo isn’t your best fit, but whether you settle on us or not, here are some things you should know about Swoogo vs the event industry norms.
User-based pricing
User-based pricing model
User-based pricing means Swoogo is a partner in your success. You can hold as many (free!) events as you want, and register as many students, faculty, or alumni as you can get, without paying for each and every one. More events, happier students, no change in your yearly budget.
Registration-based pricing
Registration-based pricing means holding a bigger, more successful event will cost you more. Hoping to hold a small, monthly event? Can you afford it? Paying for every registration means you have to constantly ask yourself, is this event worth it?
Integrations
All integrations included, no extra cost
EDU’s have exceptionally diverse requirements. You might only need one integration, or you might need ten. No problem. All of Swoogo’s out-of-the-box integrations and payment gateways are free to use. If you need something you don’t see, we have Outbound Webhooks and REST API. Just ask.
Watch out! Hidden charges ahead
It’s industry standard to charge for integrations. Sometimes a lot. Most platforms emphasize how small a fee they require to use payment gateways, usually a percentage. But it’s still a fee. All those little percentages really add up. And you won’t know until you get the bill.
Customization
Your brand > our brand
You want your events to reflect your school. Swoogo is the most customizable event management on the market. With unlimited layers of conditional logic, a customizable drag-and-drop website builder, and a fully whitelabelable platform, you can make sure students, staff, and parents see your colors, logos, mascots, and more. Not our brand name. No charge.
Limits on customization … unless you pay up
Customization isn’t unique to Swoogo, but the lack of an additional price tag is. At other companies, you’ll pay for website layouts, extra layers of questions on your registration forms, and visual branding. Even after all that, you’re still going to see their brand name all over the site … unless you pay to take it off.
User-friendly
You’ll catch on and we’ll teach you
Swoogo’s dashboard is famously easy to learn—and has an award-winning support team backing it up—so no matter who comes and goes in your organizational departments, you’ll be able to bring them up to speed fast. Struggling? Our Learning and Development team is standing by to make sure you’re fully trained and onboarded.
Yeah, you might need another degree for this
Review after review talks about how hard it is to learn other event management platforms. Worse, how rare it is to have someone to guide you through the process. EDU teams generally aren’t software engineers, but some platforms seem to expect you to be.