Bigger needs, better solutions
When events are central to your business plan, you need total flexibility and robust functionality. From multi-track flagship events to simple repeatable webinar programs, run as many events as you want in whatever format you need.
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We bend to your needs
Too many event management platforms expect you to play by their rules. At Swoogo, you make the rules.
![A screenshot of a UX Design Conference registration page powered by Swoogo, displaying a personalized agenda selection interface and a language selection menu with various options enabled.](https://res.cloudinary.com/dmtny9erd/w_1520,c_fill,f_auto/auto-mapping-folder/2025/01/Personalized-Agenda.png?1739569810)
Manage any type of event anywhere, anytime
Let’s face it: the tools you need for a 150,000-person flagship event aren’t the same as for a global field marketing program. Whatever your vision, Swoogo’s built to help you scale. Set up personalized registration pathways and multi-track events, localize your event with language and time zone translation, or keep it simple with a one-page reg site. Big, small, virtual, repeatable — you dream it, we can do it.
![A screenshot of an event website powered by Swoogo, showcasing personalized attendee experiences with conditional visibility settings based on session selection, company, and job title.](https://res.cloudinary.com/dmtny9erd/w_1520,c_fill,f_auto/auto-mapping-folder/2025/01/Personalized-Attendee-Experience-2.png?1739569810)
Personalize your attendee experience
Give your attendees a one-of-a-kind experience with Swoogo’s powerful personalization logic. From registration paths to event websites to event communications, serve tailored content that sparks connection and community from the very first interaction. Magic links aren’t the only thing we have up our sleeves.
![A Swoogo event dashboard displaying key event insights, including attendee demographics, registration trends, and revenue metrics, with options to create and share custom reports.](https://res.cloudinary.com/dmtny9erd/w_1520,c_fill,f_auto/auto-mapping-folder/2025/01/Data-Dashboard-Report-Sharing.png?1739569810)
Get the absolute most from your data
A killer event needs killer insights. Capture important metrics and visualize it all with dashboards that keep you up to speed on event performance. Create custom reports and schedule them to share with your event squad. Access a global attendee record to see how your guests have engaged across events. Swoogo scales with your event strategy and plays nicely with the rest of your event and marketing stack, even our competitors.
![A Swoogo event website builder interface showcasing a drag-and-drop content panel and customizable event themes, allowing users to design event pages with ease.](https://res.cloudinary.com/dmtny9erd/w_1520,c_fill,f_auto/auto-mapping-folder/2025/01/Event-Themes.png?1739569810)
Your brand first, always
Whether you’ve got a bench of slick developers or a team of template pros, Swoogo gives you the freedom to build your way. Use our simple drag-and-drop event builder with pre-built event themes, or jump into the advanced design tools to get the exact look you’re going for — you decide. Need extra from us? You’ll get an honest, up-front estimate for pro-services, or we’ll recommend a trusted partner. The point is to get you what you need.
Swoogo is simple enough that you can quickly put together a site for a smaller event or meeting, but also very complex events, including hybrid or virtual. We’re able to offer a customized experience for a group of 40 or 10,000. With the logic and automation the manual labor is taken off the plate of the event planner.Mallory Pyles | Companywide Events Consultant
![Logo of Southwest](https://res.cloudinary.com/dmtny9erd/h_80,c_fill,f_auto/auto-mapping-folder/2024/11/southwest_full_color.png)
Features designed for you
From pre-event marketing, to organizing sessions, to day-of mobile apps, to post-event analysis: Swoogo has you covered.
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Field marketing around the globe
Run hundreds—even thousands—of events with cloneable, templated event builds. Keep everyone together with localization features.
- Enjoy on-platform localization
- Rinse and repeat events
- Personalize every event
- Track web analytics, UTMs, email engagement, and more!
Organize easily—integrate widely
Once you’ve run an event on Swoogo, you’ll never look back. That’s why we make it easy to integrate with other event software, CRMs, and marketing platforms, often natively. From REST API to webhooks, the tools you need are free to use at Swoogo.
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Don’t just take our word for it…
Partnerships are built on trust. We work hard to ensure you can trust us, so your customers can trust you.
From SOC 2, ISO 27001, PCI, and GDPR compliance, to SSO and multi-factor authentication, you can be confident your data is safe. See how we keep your information secure →
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Support that shines
We have the highest-rated support team in the industry, and we’re really, really proud of that.
Dedicated internal team
Personal strategy team and in-house support.
Account manager
An experienced guide for all the ins and outs of your business.
In-house support team
Actual Swoogo professionals, with extensive training.
Customer success rep
Extra training to handle enterprise demands specific to your needs.
Fast response service
15 minutes during business hours, for a substantive response.
Top-to-bottom resources
Dedicated implementation team, in-house services, and more.
Staff continuity
Your AM knows you and your business. We’re with you for the long haul.
24/7 world-wide coverage
Our support team offers global coverage for your global needs.
Buy with confidence
Transparent pricing, guaranteed quality—your business deserves nothing less.
![A Swoogo interface displaying multiple event pages with a 'Clone Event' option, highlighting the ability to easily duplicate and customize event templates.](https://res.cloudinary.com/dmtny9erd/w_1520,c_fill,f_auto/auto-mapping-folder/2025/01/User-Based-Pricing.png?1739569810)
Reliable performance—predictable price
Swoogo’s unique, user-based pricing is ideal for enterprise businesses. Hold as many events as you want—from a dozen attendees to hundreds of thousands—and don’t think twice about price. Unlimited events, unlimited attendees: one price, based on the size of your events team. Give your finance department a big reason to smile.
Take the pain out of payments
Event payments →
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